Our Story

MealPlanningForFatLoss.com was born out of frustration with the mainstream diet industry and its emphasis on restriction, deprivation, and unsustainable approaches to weight loss.

Like many of you, we've experienced the cycle of restrictive dieting followed by inevitable rebound weight gain. We've tried eliminating entire food groups, following rigid meal plans, and forcing ourselves to eat foods we didn't enjoy—all in the pursuit of fat loss.

Our journey led us to discover the science of flexible meal planning and its powerful psychological and physiological benefits. We were amazed to find that not only could we lose fat while still enjoying our favorite foods, but this approach was actually more sustainable and effective in the long run.

We created this website to share this knowledge with others who are tired of the diet roller coaster and ready for a more balanced, sustainable approach to nutrition and fat loss.

Our Mission

Our mission is simple: to help people achieve their fat loss goals without unnecessary restriction or deprivation.

We believe that:

  • No foods need to be completely off-limits to achieve fat loss
  • Sustainable results come from approaches you can maintain for life
  • Your relationship with food is just as important as the foods you eat
  • Evidence-based information should be accessible to everyone
  • Individualization is key—there's no one-size-fits-all approach to nutrition

Through our content, resources, and recommendations, we aim to empower you with the knowledge and tools to create a sustainable approach to nutrition that works for your unique preferences, lifestyle, and goals.

Science-Based

We prioritize evidence-based information over fads, trends, or personal opinions. Our content is grounded in nutritional science and psychological research.

Practical

We focus on realistic, implementable strategies that work in the real world—not just in controlled laboratory settings or for people with unlimited time and resources.

Balanced

We promote a balanced approach to nutrition that considers both physical health and psychological wellbeing, recognizing that both are essential for long-term success.

Inclusive

We acknowledge that different approaches work for different people, and we respect individual preferences, cultural backgrounds, and dietary choices.

Transparent

We're open about our affiliate relationships and only recommend products and resources we genuinely believe provide value.

Empowering

We aim to educate and empower rather than prescribe, helping you develop the knowledge to make informed decisions about your nutrition.

Our Approach to Affiliate Recommendations

MealPlanningForFatLoss.com is supported in part through affiliate relationships with select products and services that align with our mission and values.

When we recommend a product or resource, it's because we genuinely believe it provides value and can help you achieve your goals. We thoroughly research and often personally test the products we recommend.

We maintain editorial independence and never allow affiliate relationships to influence our content or recommendations. Our primary commitment is always to you, our readers.

For transparency, we disclose affiliate relationships throughout our website. When you purchase a product through our affiliate links, we may receive a commission at no additional cost to you.

Ready to Transform Your Approach to Fat Loss?

Discover how Tom Venuto's "Burn The Fat Guide To Flexible Meal Planning For Fat Loss" can help you achieve your goals without the struggle of restrictive dieting.

Learn More

Contact Us

We'd love to hear from you! Whether you have questions, feedback, or suggestions for future content, please don't hesitate to reach out.